What we do
We collect data associated with listening behaviour, whether it’s PPM or stream, and makes perfect use of it for you as a broadcaster, podcaster or other creative.
GetReach provides tools for your strategic development of your audio content, clustering music and/or speech content.
We merge data sources and finds were the passion is and how you should compose and combine the content in listening behaviour groups and in different day parts.
Using AI at GetReach
Already before ChatGPT was launched we made a proof-of-concept where end users could upload podcast episodes and get visualized results of their podcasts.
The audio file is first transcribed from the podcast to text. The podcast is then divided into short sections where each piece is classified with regard to topic and sentiment, i.e., whether the feeling is negative or positive.
Read more
Find out more about our cooperation with Softhouse and the POC we made with them in 2022.
Team
Henrik Kervall
Stefan Andersson
Henrik Kervall
Partner
Henrik has worked with commercial and non-commercial radio for the last two decades.
He has worked with music and content from the ground up, ranging from imaging studies and creation, to content- and music analysis and music curation.
His last position was as Head of Innovation at Swedish Radio
Harald Eilert
Stefan Andersson
Henrik Kervall
Partner
Harald has over 20 years experience in designing and developing a great variety of applications.
Over the years he has been part of several large projects in different countries around Europe.
Stefan Andersson
Stefan Andersson
Stefan Andersson
Partner
Stefan has over 20 years experience from media and 15 years from commercial radio and podcasts in positions such as Research Manager and Business Development Manager.
Holds an MSc in Business and Economics from Stockholm School of Economics.
Contact us
Valbygränd 10A, 216 13 Limhamn, Sweden
